Growth Product Manager

Job Description

REQUIREMENTS

• At least 5 years of experience in product or growth, including at least 3 years owning a subscriber, revenue, or retention key performance indicator at a scaled consumer or self-serve software company.
• Experience conducting experiments at scale, independently pulling data, and distinguishing meaningful results from noise.
• Experience using artificial intelligence tools to achieve measurable growth or productivity gains.
• Ability to turn rough ideas into executable plans for a team.
• Ability to form a clear view of opportunities and revise it when data warrants a change.
• Ability to simplify complex topics and clearly explain trade-offs.

RESPONSIBILITES

• Own member growth, the prioritized growth backlog, and the measurement framework used to size and evaluate growth initiatives.
• Manage the full growth funnel, including acquisition, onboarding, activation, retention, reactivation, and referrals.
• Conduct experiments end to end, including forming hypotheses, instrumenting tests, analyzing results, iterating, and deciding when to stop.
• Use artificial intelligence tooling to accelerate the process from idea to shipped experiment.
• Keep the executive team informed about priorities, rationale, and trade-offs.
• Study leading consumer growth teams and apply relevant practices.
• Help product managers and marketers identify and remove growth blockers.
• Use and iterate on existing artist tools and promotional assets to build organic and viral growth loops.
• Direct a small cross-functional team in partnership with the staff marketing engineer.
• Work across product, marketing, data, and design to set priorities and execute growth initiatives.
• Build a single growth backlog and balance measurable near-term wins with longer-term investments.
• Create a common framework for evaluating growth opportunities based on evidence and expected impact.
• Turn company ideas and market intelligence into instrumented experiments connected to the product roadmap.

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