Field Marketing Manager

June 25, 2026
Application ends: September 23, 2026

Job Description

REQUIREMENTS

  • 6+ years of B2B marketing experience, preferably in fintech, SaaS, or banking technology.
  • Proven success in partnering with sales teams to drive pipeline and revenue outcomes.
  • Strong understanding of field marketing, demand generation, and integrated campaign management.
  • Experience using Salesforce CRM for lead management and pipeline reporting.
  • Strong analytical skills with the ability to measure campaign performance and business impact.
  • Excellent written, verbal, and presentation skills.
  • Ability to work independently in a fast-paced, global environment.

Preferred

  • Experience in financial services technology or enterprise software.
  • Background in managing multi-channel campaigns across global markets.

RESPONSIBILITIES

  • Work with Sales to develop and execute field marketing programs that generate qualified pipeline and contribute to revenue goals.
  • Plan and execute integrated marketing campaigns across email, events, webinars, social media, and paid digital channels.
  • Lead the planning and execution of industry conferences, executive roundtables, and partner events.
  • Develop and execute account-based marketing (ABM) initiatives focused on strategic target accounts and priority banking prospects.
  • Manage campaign tracking, lead management processes, and reporting within Salesforce.
  • Monitor key metrics including lead conversion, pipeline contribution, and event ROI.
  • Collaborate with Sales, Product, and Customer Success teams to align messaging and go-to-market priorities.

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