Digital Marketing Strategist

Job Description

REQUIREMENTS

• 3-5 years of digital marketing experience, with hands-on paid media management
• Proficiency in Google Ads, Google Analytics, and Google Tag Manager
• Strong understanding of SEO best practices and keyword research
• Solid ad copywriting and general marketing copy skills
• Experience pulling, interpreting, and presenting performance reports

Ability to:

• Own client accounts end to end and take initiative without close direction
• Interpret data and clearly explain what it means and what to do about it
• Manage multiple clients and priorities while meeting deadlines consistently
• Work independently while collaborating effectively with a remote team
• Learn new tools and platforms quickly and adopt what works

Soft Skills That Matter:

• Strong sense of ownership; you treat client accounts like they’re your own
• High attention to detail with accurate, dependable work
• Self-motivated and proactive rather than waiting to be asked
• Clear, professional communicator with clients and teammates
• Adaptable and comfortable switching gears in a fast-paced environment

RESPONSIBILITIES

Paid Media & Campaign Management:

• Own setup, management, and optimization of paid ad accounts across multiple clients
• Write clear, effective ad copy tailored to each client and audience
• Monitor campaign performance and recommend tweaks to keep accounts hitting their goals
• Manage multiple client accounts and projects simultaneously without dropping details

Reporting & Analytics:

• Build and deliver monthly marketing reports and answer client questions on performance
• Interpret analytics data and translate it into clear, actionable insights
• Verify and maintain access to Google Analytics, Search Console, and ad platforms for each client
• Ensure Google Tag Manager and conversion tracking are set up correctly and firing as expected

SEO & Marketing Support:

• Conduct keyword research to guide content and optimization efforts
• Oversee SEO execution handled by the team and keep efforts on track
• Assist with content, ad copy, and on-page optimization as needed
• Support marketing and industry research and contribute to internal marketing efforts

Are you interested in this position?

Apply by clicking on the “Apply Now” button below!

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