B2B Marketing Consultant

August 3, 2026
Application ends: October 31, 2026

Job Description

REQUIREMENTS

  • 3+ years of B2B marketing experience

IT Consulting / Software Development Services / Data Analytics / Business Intelligence / AI Solutions / Cloud Services / Enterprise SaaS / Microsoft Consulting

  • Strong understanding of enterprise buying journeys.
  • Experience marketing to executive decision-makers.
  • Experience with LinkedIn marketing and outbound campaigns.
  • Excellent copywriting skills for B2B audiences.
  • Experience with CRM and marketing automation platforms (HubSpot preferred).
  • Strong analytical mindset with experience measuring campaign performance.

RESPONSIBILITIES

  • Develop and execute B2B marketing strategies focused on lead generation.
  • Create and optimize outbound and inbound marketing campaigns.
  • Improve website conversion rates and landing pages.
  • Collaborate on content marketing including case studies, white papers, articles, and webinars.
  • Manage LinkedIn marketing initiatives (organic and paid).
  • Coordinate email marketing campaigns and nurture sequences.
  • Work with SDR and sales teams to improve lead quality.
  • Monitor marketing KPIs and recommend improvements.
  • Research new target industries and Ideal Customer Profiles (ICPs).
  • Identify new marketing channels and growth opportunities.

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