B2B Marketing Consultant
Job Description
REQUIREMENTS
- 3+ years of B2B marketing experience
IT Consulting / Software Development Services / Data Analytics / Business Intelligence / AI Solutions / Cloud Services / Enterprise SaaS / Microsoft Consulting
- Strong understanding of enterprise buying journeys.
- Experience marketing to executive decision-makers.
- Experience with LinkedIn marketing and outbound campaigns.
- Excellent copywriting skills for B2B audiences.
- Experience with CRM and marketing automation platforms (HubSpot preferred).
- Strong analytical mindset with experience measuring campaign performance.
RESPONSIBILITIES
- Develop and execute B2B marketing strategies focused on lead generation.
- Create and optimize outbound and inbound marketing campaigns.
- Improve website conversion rates and landing pages.
- Collaborate on content marketing including case studies, white papers, articles, and webinars.
- Manage LinkedIn marketing initiatives (organic and paid).
- Coordinate email marketing campaigns and nurture sequences.
- Work with SDR and sales teams to improve lead quality.
- Monitor marketing KPIs and recommend improvements.
- Research new target industries and Ideal Customer Profiles (ICPs).
- Identify new marketing channels and growth opportunities.
Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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