SEO Manager
Job Description
REQUIREMENTS
5+ years of SEO experience, ideally in fintech, finance, or a regulated industry
Strong understanding of on-page, off-page, and technical SEO
Proficiency with SEMrush, Ahrefs, Google Search Console, GA4, and Screaming Frog
Experience in link building and digital PR outreach
Familiarity with AEO (Answer Engine Optimisation) and AI search visibility is a plus
Strong analytical mindset with the ability to turn data into actionable decisions
Excellent communication skills — you will work cross-functionally with content, design, and development teams
Experience managing remote contractors or small teams is preferred
RESPONSIBILITIES
On-Page SEO
- Develop and execute a content strategy targeting high-intent forex and finance keywords
- Optimise existing pages for search intent, structure, and conversions
- Conduct keyword research, competitor gap analysis, and content mapping
- Collaborate with content writers to produce SEO-optimised blog articles (10–12/month target)
Off-Page SEO
- Build a high-quality backlink profile through outreach, digital PR, and partnerships
- Identify and secure placements on relevant finance and trading publications
- Manage broken link building, guest posting, and niche edits
Technical SEO
- Conduct regular technical audits using tools like Screaming Frog and SEMrush
- Work closely with the development team to resolve crawl errors, page speed issues, Core Web Vitals, and indexing problems
- Ensure proper implementation of structured data, canonical tags, and hreflang
- Stay up to date with algorithm updates and industry trends
- Track and report on KPIs including organic traffic, keyword rankings, backlink growth, and conversions
- Monitor competitor movements and adapt strategy accordingly
Are you interested in this position?
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