Search Engine Optimization Specialist

Job Description

REQUIREMENTS

• Proven experience in SEO strategy development and execution across diverse platforms.
• Strong knowledge of search engine algorithms and ranking factors including keywords, metadata, backlinks, and site structure.
• Proficiency with SEO tools such as Google Search Console, Google Analytics, Adobe Analytics, SEMrush, Ahrefs or similar platforms.
• Expertise in web technologies including HTML, CSS, JavaScript; ability to troubleshoot technical issues affecting SEO performance.
• Experience with content management systems like WordPress or similar platforms for content optimization.
• Familiarity with conversion optimization techniques to enhance user engagement and drive sales or leads.
• Knowledge of social media management tools for integrating social signals into SEO strategies.
• Ability to perform detailed keyword research for targeted campaigns within various niches including e-commerce environments.
• Understanding of web analytics principles for measuring success through metrics like traffic volume, bounce rate, conversions, and engagement levels.
• Strong communication skills for collaborating across teams including marketing, development, and content creation departments

RESPONSIBILITIES

• Develop, implement, and refine comprehensive SEO strategies to improve organic search rankings across multiple search engines.
• Conduct thorough keyword research to identify high-impact opportunities aligned with business goals.
• Optimize website content, metadata, HTML tags, and images to enhance search engine visibility and user experience.
• Manage and improve website architecture using content management systems like WordPress, ensuring seamless navigation and accessibility.
• Utilize SEO tools such as Google Search Console, Google Analytics, Adobe Analytics, SEMrush, Ahrefs, and others to monitor performance metrics and identify growth opportunities.
• Build quality backlinks through strategic link-building campaigns to increase domain authority and search engine trust.
• Collaborate with content creators and social media teams to develop engaging content that supports SEO objectives.
• Implement technical SEO enhancements involving JavaScript, CSS, HTML, and other web technologies to improve site speed and functionality.
• Track website performance with web analytics tools; analyze data to inform ongoing optimization efforts.
• Coordinate with e-commerce teams to optimize product pages, metadata, and conversion pathways for maximum sales impact.
• Stay current on the latest SEO trends, algorithm updates, and best practices to ensure continuous improvement.

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Apply by clicking on the “Apply Now” button below!

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RESPONSIBILITIES

Are you interested in this position?

Apply by clicking on the “Apply Now” button below!

#CrossChannelJobs #JobSearch
#CareerOpportunities #HiringNow
#Employment #JobOpenings
#JobSeekers
#FacebookLinkedIn