Performance Marketing Lead 

Job Description

REQUIREMENTS

• 3–5+ years of performance marketing experience
• Strong expertise in Google Ads (Meta & TikTok experience preferred)
• Experience in mobile app marketing, e-commerce, or DTC
• Proficiency in analytics tools (GA4, GTM, dashboards)
• Strong data-driven mindset and ability to manage budgets

RESPONSIBILITIES

• Manage and optimize paid campaigns across Google, Meta, and TikTok
• Drive user acquisition, retention, and conversion performance
• Analyze data and performance metrics to improve ROI and CAC efficiency
• Execute A/B testing across creatives, audiences, and funnels
• Collaborate with cross-functional teams (creative, product, and tech)
• Report insights and performance to senior leadership

Are you interested in this position?

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