Marketing Specialist 

Job Description

REQUIREMENTS

1. Bachelor’s degree in Marketing, Communications, Business or a related field.
2. 3–5 years of B2B marketing experience, preferably in technology, IoT, utilities, energy, engineering, smart infrastructure or related industries.
3. Strong experience in product marketing, communications and sales enablement.
4. Proven ability to create professional presentations, proposals and marketing collateral.
5. Experience supporting tenders, quotations and commercial proposals is an advantage.
6. Strong PowerPoint and presentation/design skills; experience with Canva, Adobe Creative Cloud or similar tools is preferred.
7. Experience in exhibitions, trade shows and corporate events.
8. Strong market research and competitor analysis skills.
9. Good understanding of digital marketing and social media, particularly LinkedIn.
10. Excellent written and verbal English communication skills.
11. Ability to understand technical products and communicate them in a simple, customer-focused manner.
12. Arabic is an advantage.
13. Experience in smart metering, IoT, utilities, energy or building technology will be highly advantageous.

RESPONSIBILITES

• Develop and execute product marketing and go-to-market activities for the Middle East.
• Create professional sales presentations, pitch decks, proposals, quotations, tender documents, brochures and product collateral.
• Translate technical product and solution information into clear, engaging and commercially compelling content.
• Support Sales and Business Development teams with customer-specific presentations and marketing materials.
• Develop content for LinkedIn, website, newsletters, press releases, case studies and product communications.
• Plan and execute marketing campaigns, product launches, exhibitions, trade shows and customer events.
• Coordinate with exhibition contractors, event agencies, designers and external creative partners.
• Conduct market research and competitor analysis and provide insights to support sales and business strategy.
• Work closely with ZENNER’s global marketing, Sales, Product, Technical and Management teams.
• Maintain consistent ZENNER branding across all customer-facing materials and communications.

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