Marketing Executive

Job Description

REQUIREMENTS

– Proven experience in influencer outreach, social media marketing, or digital campaign management — ideally with a focus on the specific market.

– Strong network or working knowledge of specific market-based bloggers, influencers, and content creators.

– Excellent communication skills in English and Urdu (both written and spoken).

– Deep understanding of TikTok, Facebook, Twitter (X), Instagram, and other social platforms — including their algorithms, audience behaviors, and content trends.

– A creative mindset with the ability to spot trends early and turn them into marketing opportunities.

– Strong organizational skills with the ability to manage multiple campaigns and deadlines simultaneously.

– Negotiation skills and the ability to build trust-based relationships with influencers and partners.

RESPONSIBILITES

– Influencer & Blogger Outreach – Identify, research, and connect with relevant influencers, bloggers, and content creators in the specific market across TikTok, Facebook, Twitter (X), Instagram, and emerging platforms.

– Relationship Management – Build and maintain strong, long-term relationships with social media personalities, ensuring mutually beneficial collaborations.

– Campaign Planning & Execution – Design and execute influencer marketing campaigns from concept to delivery, ensuring alignment with brand objectives and audience preferences.

– Trend Spotting – Monitor social media trends, viral content, and platform updates to keep campaigns fresh, relevant, and culturally aligned.

– Content Collaboration – Work closely with the creative team to develop engaging, platform-specific content ideas tailored for the specific market audience.

– Performance Tracking – Monitor campaign performance, track KPIs, analyze engagement metrics, and prepare detailed reports with actionable insights.

– Market Insight – Stay informed about competitor activities, audience behavior shifts, and new influencer opportunities in the specific market.

– Cross-Team Collaboration – Coordinate with sales, design, and strategy teams to ensure campaigns are integrated and impactful.

Are you interested in this position?

Apply by clicking on the “Apply Now” button below!

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