Market Intelligence Analyst
Job Description
REQUIREMENTS
- Bachelor’s degree in Business, Economics, Marketing, Finance, Analytics, or a related field, or equivalent relevant experience.
- At least two years of experience in Competitive Intelligence, Market Research, Business Analysis, Sales Strategy, Product Marketing, Analytics, or a related field.
- Strong research, analytical, problem-solving, and critical-thinking skills.
- Ability to synthesize complex information into concise, actionable insights.
- Strong written and verbal communication skills.
- Proficiency with Excel, PowerPoint, and common reporting or analytics tools.
- Ability to travel up to 25% based on business needs.
Preferred:
- Experience supporting Sales, Strategy, Product, Marketing, or go-to-market functions.
- Experience with market research, competitive intelligence, business intelligence, or analytics platforms.
- Experience developing business reports, presentations, or executive summaries.
- Automotive finance, financial services, fintech, or related industry experience.
RESPONSIBILITES
Market Research and Monitoring
- Monitor market conditions, dealer dynamics, customer trends, competitor activity, products, pricing approaches, industry developments, and emerging trends.
- Gather and evaluate intelligence from internal and external sources.
- Support research related to strategic initiatives, market opportunities, and business priorities.
- Maintain awareness of developments that may affect dealers, customers, competitors, or the broader industry.
Analysis and Insight Development
- Analyze market, customer, dealer, competitive, and industry information to identify trends, risks, opportunities, and business implications.
- Develop market assessments, competitor profiles, dealer insights, SWOT analyses, and intelligence summaries.
- Translate research findings into clear, actionable insights and recommendations.
- Support executive summaries, presentations, and ad hoc analysis for leadership and business partners.
Market Insights and Business Resources
- Develop and maintain market briefs, competitor comparisons, dealer insights, differentiation resources, and intelligence summaries.
- Document competitor strengths, weaknesses, positioning, and key market developments.
- Support stakeholders with timely market research, competitive intelligence, and insight requests.
Reporting and Knowledge Management
- Maintain market research libraries, competitor databases, intelligence repositories, and tracking tools.
- Support recurring market intelligence reports, dashboards, and market updates.
- Ensure intelligence resources remain accurate, organized, and current.
- Identify opportunities to improve research, reporting, and knowledge-management processes.
Cross-Functional Partnership
- Partner with Sales, Marketing, Product, Analytics, Strategy, and other stakeholders to understand intelligence needs.
- Gather field observations and stakeholder feedback to strengthen competitive insights.
- Communicate relevant findings clearly and in a timely manner.
Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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