Growth Marketing Manager (AI Software)

Growth Marketing Manager
Dubai
February 17, 2026
Application ends: May 18, 2026

Job Description

REQUIREMENTS

  • 3+ years of experience in growth marketing, with a track record of launching and scaling new tech products (IT, AI, or tech startups preferred).
  • Proven ability to drive user acquisition and growth through guerrilla, community-led, and organic strategies while efficiently managing lean budgets.
  • Experience collaborating with influencers and creators in AI, developer, or tech niches, including sourcing, negotiating, and measuring impact.
  • Familiarity with developer/AI communities (Reddit, Discord, X/Twitter, Telegram, etc.) and understanding of their dynamics.
  • Ability to think strategically and execute hands-on — from sourcing contractors to launching campaigns.
  • Strong analytical skills to track, optimise, and iterate acquisition funnels, ensuring acquisition KPIs.
  • Genuine interest in AI, developer tools, and innovative tech products.
  • Fluent English (minimum B2+) for influencer outreach, content creation, and international collaboration.
  • Fluent Russian (minimum C1) for internal team communication.

Nice to have

  • Familiarity with modern AI tools and hands-on experience using them in marketing.
  • Basic skills in low-code/no-code platforms, including Vibe Coding.

RESPONSIBILITIES

  • Build and execute a scalable acquisition strategy focused on organic, community-led, and guerrilla initiatives within AI and developer ecosystems.
  • Own the end-to-end acquisition of X new active users per month, ensuring sustainable DAU growth and conversion into paying users.
  • paid), improving CAC efficiency and unit economics.
  • Grow product presence and engagement across social media, blogs, and niche dev/AI communities (Reddit, Discord, X/Twitter, YouTube, etc.) through organic content, community participation, and influencer collaborations.
  • Manage outsourced promo content production (videos, reviews, product demos), ensuring quality and timely delivery.
  • Own the marketing budget: allocate resources efficiently to maximise ROI without unnecessary burn.
  • Collaborate closely with the product team to align acquisition efforts with onboarding, activation, and monetisation insights.
  • Stay on top of trends in AI, developer tools, and AI-driven communities.

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