Director, Product Communications

Job Description

REQUIREMENTS

• Bachelor’s degree
• Minimum 10 years in pharmaceutical or biotech industry
• Experience in product communications, ideally with CNS, psychiatry, or neurology
• Significant experience in clinical data communications
• Previous in-house and agency experience
• Strong understanding of the US healthcare landscape, regulatory policy, and market access
• Experience managing agencies and budgets
• Ability to travel up to 20%

Preferred

• Experience advising senior leaders with strong executive presence
• Ability to incorporate AI and data into planning and measurement efforts

RESPONSIBILITIES

• Lead development and execution of integrated communications programs for the late-stage pipeline
• Serve as the communications lead for commercial product teams
• Establish collaborative relationships with R&D, medical affairs, regulatory, and brand teams
• Direct multiplatform PESO (paid, earned, social, owned) communications campaigns
• Develop media relations plans and maintain journalist relationships
• Implement sophisticated social and digital efforts to educate and shape the market
• Support KPI and measurement framework development
• Lead reputation and issues preparedness planning, including scenario planning and Q&A
• Partner with Medical Affairs to translate complex scientific information into compliant communications
• Manage PR agencies to ensure high-quality, strategically aligned work

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