Content Coordinator
Job Description
REQUIREMENTS
- Bachelor’s degree in a relevant field such as Marketing, Digital Marketing, Communications, English, or a related discipline
- 2 years minimum experience with WordPress
- Direct experience utilizing ClickUp (or equivalent project management tools) to manage multi-step workflows.
- Knowledge of standard proofreading practices, procedures, and concepts is required
- Ability to adopt the style, tone, and voice of our brand guidelines
- Excellent communication skills, both written and verbal
- Willingness and ability to learn new software quickly
- Proficient in Google Suite
- Excellent attention to detail
- Sound understanding of basic marketing principles
- Ability to work effectively and meet tight deadlines under pressure
- Presentable, personable, and articulate in liaising with other departments and external partners
- Ability to effectively organize, format, and present technical or instructional information clearly
- Creative and flexible problem solver
Preferred
- Experience working with the LearnDash WordPress plugin.
- Prior experience with HubSpot or comparable marketing automation software
- Basic understanding of on-page SEO principles.
RESPONSIBILITIES
Company Knowledge
- Become knowledgeable of company history, mission, vision, and products
- Maintain knowledge as products are revised and/or new products are introduced
- Maintain knowledge of Content Marketing best practices and communicate recommendations for improving content marketing campaigns according to those best practices
Freemium Content Production
- Collaborate with the Online Marketing Manager to ideate valuable freemium content assets.
- Create thorough, detailed scope documents for new freemium initiatives.
- Assign, track, and coordinate the end-to-end production workflow within ClickUp, working with the design teams.
- Review and approve instructional design and creative design files, providing constructive feedback and suggestions for improvement to align with brand expectations.
- Upload finalized freemium resources and assets into WordPress using the LearnDash plugin.
Blog Production
- Collaborate with the Online Marketing Manager to brainstorm and select upcoming blog post topics.
- Research and write comprehensive topic briefs to guide content development.
- Act as the primary point of contact and liaison with freelance and internal blog writers.
- Coordinate the internal team review process to gather stakeholder feedback.
- Oversee the full submission, approval, and posting workflow efficiently in ClickUp.
Support Center & Knowledge Base
- Monitor and respond to the incoming queue of content request submissions.
- Provide timely status updates to team members regarding their active content requests.
- Perform necessary updates and edits to existing support articles.
- Collaborate closely with Subject Matter Experts (SMEs) to write, format, and publish accurate new articles to WordPress.
- Conduct periodic audits of existing support center articles to ensure all links function properly and content remains current.
Social Media Content Support
- Assist in writing copy and producing engaging marketing content across various social media platforms.
Asset & Workflow Optimization
- Maintain the structure of organized digital asset folders for creative design files, instructional materials, and copy briefs within Google Drive and ClickUp.
- Ensure basic on-page SEO best practices (such as meta descriptions, alt text, and targeted keyword placement) are implemented across blog posts and support center articles prior to publication.
Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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