Media Director

Job Description

REQUIREMENTS

• 10+ years of experience in integrated media, ideally within an agency environment
• Strong understanding of offline, digital, and e-commerce media
• Deep knowledge of customer data platforms and advanced analytics solutions
• Proven experience managing search, social, and display from technical and strategic perspectives
• Experience in audience-led planning
• Previous experience in people management and leading teams
• Ability to stay updated with consumer trends and marketing technology advancements

RESPONSIBILITIES

• Lead a full integrated business unit, managing both the team and the client
• Set annual performance strategies and goals to drive client business performance
• Lead both offline and online strategy, including performance, eCommerce, innovation, and data
• Oversee digital implementation across search, social, display, and programmatic channels
• Bridge media and technology solutions to provide advisory services to clients
• Lead data consultancy and implementation across all clients
• Manage budget forecasting and delivery to meet client KPIs and performance targets
• Develop training programs to upskill offline and digital media specialists into integrated experts
• Provide hands-on expertise across search, social, and display to guide technical execution

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