Brand Visibility Manager
Job Description
REQUIREMENTS
- Proven experience in social media management, content strategy, brand visibility, or digital marketing
- Strong skills in content strategy, storytelling, and brand development
- Ability to create, edit, curate, and repurpose content into polished, on-brand assets
- Experienced in editing and design tools such as CapCut, Canva, or similar platforms
- Understanding of Instagram, TikTok, and modern digital growth strategies
- Strong organizational skills and ability to manage a content pipeline
- Ability to work independently and take ownership from concept to execution oversight
- Strong communication skills and attention to detail
- Ability to follow brand voice, product direction, and approval processes
RESPONSIBILITIES
- Develop and execute a full brand visibility and social media content strategy
- Create weekly and monthly content plans aligned with brand goals, campaigns, and promotions
- Lead storytelling direction, hooks, messaging, and content concepts across platforms
- Create, edit, curate, repurpose, and package existing brand assets, UGC, customer proof, product photos, and video content into feed posts, stories, and reels
- Own the content lifecycle: idea, creation / curation, approval, execution
- Hand off all approved content to the Virtual Assistant for scheduling and posting
- Monitor posting execution to ensure content publishes correctly, on time, and on strategy
- Maintain brand voice, tone, and visual consistency across all platforms
- Track performance including engagement, reach, growth, and content response
- Adjust content strategy based on performance and audience behavior
- Stay current with social media trends and integrate relevant ideas into content planning when they align with the brand
- Coordinate content shoots, campaigns, and brand activations when needed
- Collaborate directly with leadership for approvals, feedback, and strategic direction
Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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