Marketing Executive

Job Description

REQUIREMENTS

• Bachelor’s Degree in Marketing, Business Administration or related filed.
• Minimum 5 years of relevant experience, with strong exposure to offline/on-ground marketing activities.
• Proven experience in retail and offline marketing, including mail and venue coordination, obtaining necessary permissions and approvals, assisting with in-mail marketing activations, product launches, sponsored events, exhibitions and road shows, and ensuring seamless on-ground brand visibility.
• Excellent communication (written & verbal) with strong interpersonal skills.
• Ability to work both independently and as part of a team.
• Age: 28-35 years

RESPONSIBILITES

• Assist the Events Manager in planning, organizing, and executing offline marketing activities, including events, exhibitions, product launches, sponsored events, and roadshows, ensuring timely and effective delivery.
• Support the development and execution of retail and ground-level marketing campaigns to enhance brand visibility and audience engagement.
• Provide administrative and operations support for marketing initiatives, including calendar management, meeting coordination, logistics, and preparation of marketing materials.
• Support integrated marketing strategies across offline, digital, print, and social media channels, with a strong focus on on-ground activations.
• Coordinate with external vendors, suppliers, venues, and partners to ensure smooth execution of events and marketing activities.
• Oversee on-site execution of marketing initiatives to ensure brand guidelines and quality standards are consistently maintained.
• Prepare post-event and post-campaign reports, including performance analysis, PR coverage, feedback, and recommendations.
• Collaborate with inter-departmental teams to deliver cohesive and impactful eent and offline marketing campaigns.

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