Junior Marketing Copywriter
Job Description
JOB DETAILS
REQUIREMENTS
- Bachelor’s degree in Marketing, Communications, English, or a related field
- 2-4 years of experience in copywriting, preferably within the entertainment, licensing, creative agency, or pop culture industry.
- Exceptional writing, editing, and proofreading skills with a portfolio demonstrating creative and impactful work.
- Strong understanding of pop culture trends, fandoms, and the licensing landscape.
- Ability to manage deadlines, feedback, and multiple projects in a fast-paced environment
- Comfortable working independently and collaboratively in a remote-first, cross-functional team environment.
Nice to Have
- Interest in video games, pop culture, and retro fandoms
- Experience writing long-form content preferred
- Experience creating ecommerce and conversion-focused content for DTC websites and Amazon
RESPONSIBILITIES
- Write and edit copy for retro game manuals and other long-form brand storytelling formats.
- Create engaging, persuasive, and brand-aligned copy for various marketing channels, including website content, email campaigns, packaging and physical product materials, and product descriptions and promotional materials.
- Review, evaluate, and update historical content to ensure consistency of tone, voice, and accuracy including packaging, manuals, etc.
- Research game,product, and franchise history and apply that knowledge to contemporary marketing content.
- Organize and manage multiple creative projects at once, meeting deadlines while maintaining a high standard of quality and attention to detail.
- Help maintain and evolve the Atari brand voice across all communication platforms, ensuring consistency while adapting tone appropriately for different audiences, franchises, and formats
- Learn and apply brand, style, and licensing guidelines accurately and thoughtfully.
- Assist in the creation of taglines, slogans, and other marketing copy that captures the essence of the brands within the Atari family while resonating with fans.
- Translate game features, differentiators, and nostalgia into clear, consumer-facing messaging
- Partner closely with the Design Team and other LOBs inside the company to develop content that aligns with visual assets and overall product and campaign goals.
- Work with our retro games team to understand gameplay, features, and historical context and turn that insight into compelling written content
- Collaborate with cross-functional teams to ensure cohesive messaging across all platforms.
Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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