Job Overview
JOB DETAILS
REQUIREMENTS
- Undergraduate college degree (BA/BS) required
- 3+ years of similar work experience
- Proven track record of building strong customer relationships
- Knowledge of paid search, display, account management, ad serving, CPG or e-commerce
- Ability to work independently, manage multiple priorities and take initiative in a high paced environment
- Succeeds in an external facing role, confidently communicates with advertisers and key stakeholders
- High attention to detail, exceptional organizational skills and creative problem solver
RESPONSIBILITIES
- Collaborate with the Sales Team to build trusted CPG relationships
- Serve as the main point of contact for all pre and post sale activities including media planning, campaign reporting, optimization and performance
- Create media plans matching partner goals and provide ad product offerings to partners
- Provide weekly reports to advertisers with sound optimizations to improve campaign performance and achieve advertisers’ KPI
- Lead CPG cadence calls to present campaign and category insights with a data driven approach; use data to tell stories to show impact of ad campaigns
- Present compelling category and advertiser specific business trends and insights
- Proactively pitch cross-sell and upsell opportunities to advertisers
- Be a partner advocate during pilots and internal cross functional feedback sessions
- Compile campaign wrap reports owing follow up and actionable takeaways
- Partner with cross functional teams and spearhead the creation of the Quarterly Business Review; present campaign insights to CPG advertisers with an analytical mindset
- Develop a deep understanding of our client’s evolving full funnel advertising suite and strategy
- Actively participates in gap to goal planning and manages quota over multiple business units
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